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Local search is on the rise, and without a local SEO strategy in place, you could be missing out on invaluable organic traffic in your local area. Get in touch today with Six Digital, a leading Local SEO Agency
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Local SEO is vital to any business that serves local customers in a targeted area, whether you’re a service-based business operating in a catchment area or a bricks-and-mortar store looking to get feet through the door.
46% of Google searches have local intent, and 78% of local searches resulted in an offline purchase, meaning that shoppers want to spend their money locally, and they look to Google to show them where.
Our local SEO agency can help you:
Local SEO success requires strong technical SEO foundations and quality link building. We track all local performance through properly configured Google Analytics.
Local SEO ensures that your business is visible when people are searching for your services. Using various local on-page and off-page signals, your website communicates the local relevance of each search to Google.
Using various methods and local SEO agency techniques, including link building, ‘local pack’ or ‘3-pack’ optimisation, keyword discovery and exploration of local search terms, SiLs (service in location), Google Business Profile listings, local citations, on-page content optimisation and technical optimisation, we’ll help get your business in front of the right eyes.
Whether you’re a small-to-medium independent business or an organisation with several locations, you can achieve successful business growth using effective local SEO agency strategies.
We focus on fuelling organic business growth by maximising qualified local traffic, improving website experience and focusing on conversions and return on investment.
We don’t just tell you what needs to be done and give you a fix-it list without explanation. Our SEO consultancy service is based on bringing you the best local SEO expertise around to help you achieve your business goals.
We take a collaborative approach to our work with you and help you understand local SEO opportunities and trade-offs so you can make successful, scalable decisions for your local business.
We start with a full technical audit, so we can understand your current website and see where it’s underperforming and find potential opportunities to capitalise on. We’ll use this as a jumping-off point for creating a scalable local search strategy detailing on-page SEO and off-page SEO requirements. You can then undertake this work yourself, or use Six Digital to do it for you!
We’ll even provide you with best practice guidelines for any SEO issues you may encounter, such as optimisation best practices, technical SEO best practices, and more.
Local SEO is a type of search engine optimisation that prioritises the discovery of a business by traffic from the local area.
If your company only sells products or provides services locally, you may prefer to “narrow down” your target market to your surrounding region. Local SEO will help you to do that.
You can read more about “what is local SEO” here
Local SEO will drive more relevant traffic through the doors of your business. It targets leads who are actively looking for products and services such as yours in the local area and prioritises them over more general users from further afield who are much less likely to convert.
Google Business Profile is a free tool that enables business owners to “claim” their business online, then manage, edit and promote their listing on Google Maps and Search to be more discoverable and interact more effectively with potential clients.
Absolutely – not only can you optimise your Google Business Profile account to display reviews and star ratings, but potential local customers will always choose well-reviewed businesses over other nearby companies that are not reviewed or have poor ratings.
It will also impact your position in the search results, as search engines factor in both the number and quality of your reviews when choosing your position.
In order to ensure that your business is accurately displayed on Google Maps, all you need to do is to open a Google Business Profile account for free, then claim or create a profile for it which includes an accurate address.
You should then verify your business and edit your profile to contain as much clear, accurate information about your business as possible. You can include events, reviews and images.
Reach out to one of our friendly experts.
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