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There is no doubt that Google is the world’s leading search engine, with search engine statistics showing that Google dominates the search engine market at 92.47% as of June...
Six Search has migrated 100s of websites, and in our experience, it’s one of the tasks that brands take lightly. A website migration isn’t a simple 301 redirect; we have a process that has been developed over the years, and we continuously strive to find that extra 1% to ensure that we minimise traffic loss when migrating a website.
If you’re making significant website changes, developing a new Shopify store and need to migrate your Magento site we are there to help.
Our web migration experts can advise on the following:
Website migrations are not as simple as swapping content from one site to another. They can be very complicated if you don’t have a strategic and comprehensive migration plan.
Our technical SEO team has a tried and tested website migration checklist for this process, ensuring everything goes smoothly from start to finish. We know the challenges that can arise, and we know how to navigate them.
How we ensure migration success:
This list is not exhaustive, as every website migration is different and will have its own unique demands.
Whether you’re improving the URL structure or changing your domain name, website migrations are an exciting opportunity to give your website a much-needed update, improved customer experience or technical change.
Every type of website migration brings its own risks to SEO, and not planning ahead for these can come at the expense of your hard-earned rankings.
Our development and SEO teams have identified these risks, ensuring that we avoid them and create a bulletproof migration strategy that is successful while preserving and improving your SEO performance.
Unlike other technical SEO agencies, we act as an extension of your brand. That means learning what a good ROI looks like to you, and understanding how new objectives will affect the next phase of your SEO campaign. Your business needs lead our data-driven approaches and are agile without compromise.
Our work always focuses on one goal: conversions. As SEO practices and your website evolve, we’ll ensure that both align.
And if something isn’t working, we’ll say so. We’re brand partners, not ‘yes’ men. Six Search is focused on getting the absolute most from your investment – whether that’s for a one-off website migration project or a more traditional SEO service.
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