Grow your organisation’s YouTube channel and increase search visibility with our YouTube SEO Services.
Six Digital is an experienced YouTube SEO agency with a team of video optimisation specialists. Our YouTube SEO services will help your business boost your online presence and grow your YouTube channel.
We’ve helped our clients, large and small, fully optimise their videos and rank higher on YouTube. We know the dedication it takes to see business growth online, and we have the skills to make it happen. If you’d like a deeper look at this, explore why YouTube video SEO matters and how it directly impacts visibility and growth.
Our YouTube SEO service was a natural evolution from our SEO service offering, as video content now matters more today than ever and is used to support nearly every aspect of marketing.
As reported in Search Engine Journal, YouTube is the world’s second-largest search engine, processing more than 3 million monthly searches.
It’s a robust information source for people ready to learn, watch, and be entertained. And with almost 1 billion unique users on YouTube, nearly 1 out of every two internet users are on YouTube, making it a search platform you can’t afford to miss.
YouTube SEO is a different challenge entirely — great content alone isn’t enough if your videos aren’t optimised for how people search and what’s trending. At Six Digital, we combine deep YouTube SEO expertise with a collaborative, consultative approach, helping you understand what works, why it works, and how to make scalable decisions that drive visibility and growth. We don’t just deliver recommendations; we guide you through the opportunities, trade-offs, and best practices, equipping you with clear guidelines to futureproof your YouTube strategy and achieve long-term business results.
While YouTube’s ranking algorithm isn’t publicly disclosed, SEO research and industry expertise show that rankings are influenced by factors such as channel keywords, video titles, descriptions, filenames and tags, alongside user engagement signals like clicks, views, watch time and completion rates. Although some traditional website SEO tactics, such as backlinks and authority, can also apply to YouTube, they play a much smaller role compared to on-platform relevance and user experience metrics.
We produce all content in-house, allowing us to stay agile and respond quickly to new opportunities as they arise. Our team creates data-led, search-aligned briefs designed to help your content rank on YouTube and Google, increase visibility, and turn viewers into loyal subscribers – whether that’s talking-head and podcast-style content or full product launches.
YouTube is the second largest search engine. Combine video SEO with link building and Google Analytics tracking for full-funnel visibility. For service-based businesses, this approach can also turn YouTube into a consistent pipeline of enquiries – see how we approach YouTube for lead generation.
YouTube is one of the largest search engines on the planet, and optimising for search is a fruitful tactic for increasing views on your content.
YouTube SEO (search engine optimisation) is much like its close cousin, but rather than optimising a website, you optimise your videos, channel, and content to rank higher in YouTube’s search results.
Our YouTube SEO strategy has evolved from our core SEO service and is very much now one of the core pills of our SEO strategies.
From our experience, yes, video length does impact SEO.
Longer videos tend to perform better in watch time, but they must be engaging to retain viewers.
YouTube prioritises videos with higher watch time.
Supporting the user with the best experience has always been at the heart of Google’s algorithm. Playlists help keep viewers on your channel longer by auto-playing related content and providing a stronger user experience.
This increases session watch time, which positively impacts your channel’s SEO. Playlists also rank in YouTube search results.
Absolutely; where budget allows, we encourage all our clients to explore the opportunities with YouTube.
There is much talk of TikTok being the next big search engine, but the truth is that YouTube dwarfs most social platforms.
No matter the topic, video SEO strategies can help grow your channel, increase video views, likes, subscribers, and engagement, and boost your online visibility. For some audiences, video content is the most popular form of content, making video SEO even more important than website SEO.
Higher rankings on YouTube means more clicks, more engagement, and more users. And with YouTube being the fastest-growing video-sharing website in the world, it is the optimal place for video content.
Since YouTube was bought by Google in 2006, optimising for YouTube can be an even more powerful SEO strategy than other forms. Since Google has access to all of the information and optimisation that is provided with your videos, optimising for YouTube is essentially optimising for Google, as well.
Our YouTube SEO services will help your videos:
Reach out to one of our friendly experts.
Testimonials
“Fantastic company with very friendly staff! They helped us grow our presence online, and gave us some great feedback for our website.”
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